The uber-popular book, “Eat This, Not That” co-authored by David Zinczenko and Matt Goulding currently has nine different editions, each one a bestseller. In addition to that, they have more recently published a children’s version and also added downloadable apps to their cause. In a time when far too many people try to over-complicate everything from resumes to relationships, matters of fitness and health are no different.
QUESTION: Tom, what about alcohol? How does that fit into your burning fat program? I am not talking binge drinking, just one or two a day.
John
By line: By Tom Venuto, CSCS, NSCA-CPT
http://www.burnthefatblog.com/
Rome wasn't built in a day and your fat loss won't happen that way either. Don't expect to start eating perfectly and exercising religiously tomorrow. Instead set yourself up for success by implementing at least one supportive habit per week. Make an effort to adopt the premise of "progress, not perfection."
Today's consumers want it all. They want to be physically fit with as little effort as possible, they want to eat healthy, organic foods that are sustainably produced, yet they want the convenience of prepackaged, processed foods and they want it all for a discount store price.
While these demands are on point with today’s trends, the chances of fulfilling all of them aren’t very realistic. Instead, consumers need to focus on the value of healthy living and the rest will fall into place.
